I’ve taken the first step towards doing something I’ve known I would do for over a year now, taking yet another step towards being a total Google business. Our company already relies heavily on the tools Google has created to run each day. We use Google Docs to share information each day, we use Gmail as our primary email server for our entire office, we use Google AdWords to bring in a large portion of our business, and now we’re making the move to use Google Checkout as our sole payment processor online.
While I’ve had a love hate relationship with PayPal over the past decade that I’ve used them to make money online, it is fair to say they are the most advanced payment solution on the internet. However, they don’t own a massive search engine that has helped fund incredible innovations in everything from mobile phones to VOIP technology on the web. It is for this reason, among others, that our business is going to make the big switch.
We sell over 100 different services online, so changing the structure of how we accept payments is no easy task. It will take time, there will be snags, and it might take a few customers by surprise when it goes live, but in the end partnering with the largest, most influential search company on the web is not a choice, it is a must.
More to come on this as we get our sites converted…