Hi,
What's your online brand worth? Have you ever thought about it? What is your name worth, as in if you associate your name with something, what increased value if any would that product or service have? Coca Cola's brand is worth billions, Nike and Starbucks both have extremely valuable brands as well.
Think about it, if you see a grey and orange sneaker with no logo, what's it worth? Subjective answers are sure to follow, but I'm willing to bet if you toss a Nike logo on that shoe it instantly doubles in value. This is the value of a brand in action.
But these are companies, and you are a person, so how can this be applicable to you? Look at Donald Trump, Regis Philbin, Oprah, and for good measure take a peek at Lebron James and Emeril Lagasse. All of these people are name brands, and the same product-value-increases-when-they-slap-their-name-on-it equation applies as the sneaker example before. A few spices in a bottle are worth $1, toss Emeril's name on that bottle all the sudden it's worth $7. But does the same apply for someone online, just starting out, or even if they’ve been in the game some years now but nobody knows who they are? I believe it does.
The internet is the great equalizer, it is the only place in the world where your brand can actually shine brighter than those that have spent so much time and money building brands offline. For example there are people on Twitter that have double the followers of a Coke or Nike. Search a phrase on Google and a small mom and pop business might very well outshine a company that made a 50 billion dollars last year in the search results.
The point of all this? The money and effort it takes to establish a brand can be well worth it when you look at the long term value of your brand. Just as you know that when you receive an email or offer from me it’s going to be reasonably priced, well detailed, and offered with excellent customer service, you can count on my brand being the reason that you were alerted to such facts.
So are you ready to build your brand? Are you ready to increase the value of the things you sell online by simply applying your name to them?
If so, please check out the link below. Our Guru Manufacture site takes the same game plan I used to build a million dollar brand online, and applies it to your situation, your niche, and your objectives to make you the go to person in your industry.
To sweeten the pot those that sign up for Guru Manufacture this week, by Friday at 11:59 pm EST, will get 8 FREE weeks of consulting one on one with me, and a FREE month of our acclaimed Social Media Management Service.
That's a $1,400 value totally FREE.
All you need to do is sign up at the link below this week and you'll automatically get an email from me with the details about your freebies.
You can check out what you get with your 1 month free of Social Media Management-
www.SocialMediaManagementService.com
You can check out what you get with your 8 weeks of free one on one consulting here-
www.AffordableConsultingServices.com
I can tell you building a brand online, with or without help is not easy, but its well worth it when you get your name synonymous with whatever it is you sell, amazing things start to happen.
To you doing something this week to make your name more noticeable online,
Clark Covington
www.Twitter.com/ClarkCovington
864-641-1856
1 comment:
I just discovered your blog and website today via Twitter. I am sincerely impressed with the level of attention you give to "details" in your posts.
I am also thrilled to find another SEO professional who expounds upon the vitality of article writing and submission for SEO excellence.
SEO is like an onion. It has many, many layers that make up the whole. Likewise with search engine optimization, there is no ONE magic bullet. There are many components.
However, I certainly do not see how to produce a successful client campaign without creating quality incoming links and content through articles.
Great work you are doing.
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